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Wine n' DineWine n' Dine

Wine n' Dine

Your fave liquid blush, now in a Pearl finish! A weightless 8HR liquid blush that’s super buildable + blendable for a fresh, pearly glow. This perfectly pigmented formula features a weightless, creamy texture that glides onto skin and effortlessly layers without disturbing makeup underneath....
$3.00
$10.00
$3.00
Wine O'ClockWine O'Clock

Wine O'Clock

Your lashes’ ride or die. This volumizing, lengthening mascara does the most with a unique twisted nylon fiber brush that coats every lash from root to tip. The ultra-pigmented formula is bold, buildable, and never flaky. BFF always shows up. Net Weight 7g (0.24oz)
$4.50
$10.00
$4.50
Wild ChildWild Child

Wild Child

Be herd to get in our new 9-pan monochromatic palette with perfect rich chocolate browns in Matte, Metallic, Matte Sparkle and Glitter finishes. Featuring our ultra-pigmented pressed powder formula that’s long-lasting, applies evenly and blends like a dream.
$5.60
$14.00
$5.60

Eyes Mascara

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  • Slays of the WeekSlays of the Week

    Slays of the Week

    Get 7 BFF Volumizing Mascara shades for every day of the week. BFF will never let you down! It instantly lifts lashes while volumizing and lengthening with a super pigmented formula for dramatic lashes. The unique twisted nylon fiber brush is shaped to comb...
    $16.80
    $56.00
    $16.80
  • Roar!Roar!

    Roar!

    This Pixar Rex-inspired shade instantly lifts lashes while volumizing and lengthening with a super pigmented formula for dramatic lashes. The unique twisted nylon fiber brush is shaped to comb through each lash from root to tip, delivering a buildable look. Who needs flakes in...
    $3.30
    $11.00
    $3.30
  • Dragon’s KeepDragon’s Keep

    Dragon’s Keep

    Slay your eye looks with our limited-edition eye kit inspired by Dragon! Multichrome BFF Crème Gel Liner - This waterproof colour-shifting liner effortlessly glides and sets for 18HR wear that won’t budge or fade for a fiery pop of colour! BFF Volumizing Mascara -...
    $4.80
    $16.00
    $4.80
  • Blue Ya MindBlue Ya Mind

    Blue Ya Mind

    Your lashes’ ride or die. This volumizing, lengthening mascara does the most with a unique twisted nylon fiber brush that coats every lash from root to tip. The ultra-pigmented formula is bold, buildable, and never flaky. BFF always shows up. Net Weight 7g (0.24oz)
    $4.00
    $10.00
    $4.00
  • BlackBlack

    Black

    A mascara that lifts, lengthens and separates to level up the lash drama! Create eye-opening lashes with our precision tip tapered brush that coats each lash from root to tip for an ultra-lengthened & lifted doe-eyed look. High performance waxes help define, separate and...
    $4.50
    $10.00
    $4.50
  • BlackBlack

    Black

    Create the perfect wispy, defined natural-looking lashes! Coat your lashes with this creamy, vegan formula that is smudge-proof, clump-free, and easy-to-remove. The soft, flexible brush evenly coats, lifts and defines lashes to create a soft and fluffy look. Think “your lashes but better”!
    $3.50
    $10.00
    $3.50

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